News from the Tennessee Valley Current

Stephanie Gilliam

Krispy Kreme can save Decatur

Bringing new business to Decatur has been the talk of the town, whether it's a new Italian restaurant, Target, Old Navy or Chili's. I've eagerly chimed in on the prospect of a Chili's, but I think that we can do even better than that.

For the last few years I've been thinking about the kind of shops I have in my own personal shopping village in downtown Decatur — J. Crew, Williams-Sonoma and Baskin-Robbins for starters. They would definitely make me happy, but I haven't checked with anyone else.

A two-story Burger King like they have in Europe might be a good idea, but there's only one store I know of that could single-handedly revitalize downtown Decatur. It would attract people all over town and across county lines and would create a customer base for other new businesses. I am speaking, of course, about a Krispy Kreme doughnut shop.

I have lived in Decatur since I was 6 years old and have wondered ever since why we don't have a Krispy Kreme. One of the best parts of going to visit my grandmother in Bristol, Tenn., is buying fresh, hot Krispy Kreme doughnuts. The sugary glaze, the seemingly endless assembly line, the bewildering array of flavors — it's all part of the Krispy Kreme experience we've been missing.

I know, I know. You can buy Krispy Kreme doughnuts in the grocery stores (and even in gas stations), but that's like buying a sofa without sitting on it first. It doesn't make sense. Are residents of Decatur second-class citizens to be denied the pleasures of doughnuts fresh off the Jetsons-era assembly line? What could be the explanation for this?

I've heard that the reason Decatur doesn't have a Krispy Kreme is because a semi-nearby franchise owner sells his doughnuts to our stores and doesn't want to lose that business to a Decatur shop. I'm not sure I believe anyone could be so inconsiderate. Is the pursuit of happiness not a liberty to which each of us is entitled? And wouldn't fresh Krispy Kreme doughnuts bring happiness to many of us?

I suggest to city leaders that this is one of the most pressing issues facing our city. Forget Target, forget Old Navy — don't forget Chili's — and make Krispy Kreme your priority. It can save Decatur!

Stephanie Gilliam, 24, works at Hospice of the Valley.

Stephanie Gilliam Stephanie Gilliam

Leave feedback
on this or

Open invitation.
Share your own 'My Life' experiences.

Email This Page