Up is down and down is up in today's politics
The tactic is called spin. It began in the corporate world as public relations to make things sound better than reality and spread to government as spin.
Somewhere along the way, putting information out in a straightforward manner became a casualty.
Kia going to Georgia isn't a bad thing for the state because many people in the Phenix City/Lanett area will cross the state line for a job. And Alabama won't have to pay the millions of dollars it took to get Kia to build the $1.2 billion automotive plant in Georgia.
But for North Alabamians, seeing those 3,000 jobs head south and across the state line instead of coming to Limestone County is a loss.
Alabama Development Office Director Neal Wade brought his spin on Kia to a local Rotary Club on Monday.
Alabama went after the plant and Kia looked closely at a site "just north of here," he said, while maintaining we didn't lose the plant.
If you go after something and somebody else gets it, you lose, you don't win.
The definitions of win and lose here remind us of a former president who based his perjury defense on the definition of the word "is."
Sure, we lost the plant. Nobody's at fault, though. Nobody blames Gov. Bob Riley, unless it's former Gov. Don Siegelman who wants to win back his old job in this election year.
Mr. Wade did, however, have good news. He said two firms, one an in-state aerospace company, have been looking at the vacant Plant 22 at Delphi Corp. that the state bought for $15 million as incentive to keep the auto parts maker in Alabama.
Mr. Wade talked about diversity in recruiting industry, suggesting that Alabama really didn't want Kia because the state already has about 70,000 people employed in that industry.
But with average salaries of $50,000, most people around here would suggest the state could use a wee bit more saturation.